How do media companies classify groups for potential audiences for their products?

- age

- gender

race/ ethnicity

-education level

-occupation/ profession/ earning

-city/ location

-social class(a,b,c,c1,d,e)


what are the seven psychographic groups Young and Rubicam use to profile their audience

Aspirer

Explorer

Mainstreamer

Reformer

Resigned

Struggler

Succeeder

i am a mainstreamer because im still in school and like playing video games that other kids play

Who are the target demographics for this Heat magazine front cover and why? (CAGE)

i think the demographics for the heat magazines are 20- 40 year olds who finished school. i think this would bought mostly by girls because girls are more likely to read stuff about gossip.

for cage i believe the working class that would by this is a-c1 because it is about the royal family and celebrity.
i also believe the majority of people will be european because on the cover there is only white people

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